Diageo posts surprise sales growth as Europe and Latin America offset US weakness

Bottles of Smirnoff vodka are displayed on a shelf in a supermarket in Sarajevo, Bosnia and Herzegovina October 29, 2024. REUTERS
May 6 (Reuters) – Diageo the world’s top spirits ​maker, posted a surprise 0.3% growth ‌in quarterly organic net sales on Wednesday, as strength in Europe and Latin America offset ​weakness in the U.S., its largest ​market.
The Johnnie Walker whisky and Guinness beer ⁠maker maintained its fiscal 2026 forecast ​and said it was mindful of the ​impact of the ongoing conflict in the Middle East on energy, supply and distribution.
CEO Dave Lewis, who ​earned the nickname “Drastic Dave” for his ​cost-cutting measures at Tesco and Unilever, has wasted ‌no ⁠time in his new role at Diageo, slashing the firm’s sales forecast and halving its interim dividend in February.
“North America remains our ​biggest challenge, ​where ⁠market conditions are soft and our offer needs to be more ​competitive. Actions are already underway ​to ⁠address this,” Lewis said in a statement.
Analysts had expected a 2.3% decline in organic ⁠net ​sales for the three months ​ended March, according to a company-compiled poll.

Reporting by Yadarisa ​Shabong in Bengaluru; Editing by Mrigank Dhaniwala

 

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